Dr. Lawlor's Code, Robots, & Things

December 16, 2012

VIP INDICATOR:N/A

Filed under: Random Thoughts — Dr. Lawlor @ 8:15 pm

This revealing little bit of machine readable text was appended onto the electronic response to my customer service query for my Chase credit card:

CUSTOMER NAME:ORION S LAWLOR
TYPE:N/A
INTERNAL STATUS:N
EXTERNAL STATUS:M
VIP INDICATOR:N/A
HIGH VALUE CUSTOMER:N/A

The fact that there are dedicated database fields to indicate “VIP” and “HIGH VALUE” customers tweaks my innate populist tendencies.  Maybe it’s just that I’m officially marked as a not very important and low value customer.

This immediately makes me wonder who gets their “VIP INDICATOR” set to “Y”?  Certainly folks like Bono or the CEO, but what about the CEO’s wife?  Or his girlfriend?

And how much special treatment do you get with “VIP INDICATOR”?  Do they auto-route your customer service calls to Kansas instead of Mumbai?  Give prompt, useful responses instead of the usual machine-generated crap like “You are very important to us, which is why it took us three days to respond.”  If they auctioned off VIP INDICATOR, how much would it be worthwhile to pay?

Advertisements

Leave a Comment »

No comments yet.

RSS feed for comments on this post. TrackBack URI

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Blog at WordPress.com.

%d bloggers like this: